About: National History Day is a year-long academic program focused on historical research, interpretation and creative expression for 6th- to 12th-grade students. By participating in NHD, students become writers, filmmakers, web designers, playwrights and artists as they create unique contemporary expressions of history.

My Role: While redesigning their website, I helped create a targeted fundraising pitch, combining participant stories with a national study of the program. Student, teacher, and alumni testimonials highlighted that pitch.